Hearst Digital Media

The Hearst Digital Media portfolio includes some of the most influential titles in the magazine industry, including Cosmopolitan, Good Housekeeping, Marie Claire and Harper's Bazaar. Because the individual magazine logos carry such marketing value, the online media kit site put all of the logos up front and center, without creating too much visual noise. Due to a series of acquisitions in the youth entertainment market, it was also important to educate the audience about the full depth and breadth of Hearst's digital entities. This site marked the first formal branding effort of the Hearst Digital Media unit.